Giving Up is Not So Bad

I’m an avid reader. Most of the books I read are non-fiction or autobiographies. I just finished reading ‘Shoe Dog’ not long ago. It’s an autobiography written by Nike’s co-founder Phil Knight.

It was such a fantastic and inspiring read, I literally couldn’t put it down. I’d read on my way to work, on my break, and on my way home. Any chance I got; I had my nose in the book.

I’d like to share an excerpt from it.

“And those who urge entrepreneurs to never give up? Charlatans. Sometimes you have to give up. Sometimes knowing when to give up, when to try something else, is genius. Giving up doesn’t mean stopping. Don’t ever stop”.

I was walking home when I read this excerpt, and I literally stopped walking and said ‘woowwww’ (luckily it was late at night and no one was around to hear me sound like a crazy person).

If you don’t know the story of Nike, this multi-billion dollar company basically started in Phil’s basement in the 1960s. With no money, he had some help from his father and some guidance from his running coach who believed in him. From there, he built his dream. The book tells of a lot of setbacks, but he always found ways to bounce back. When he sensed things were going to be really bad, he pursued another avenue. Basically; he never stopped.

And we can definitely take a page from his book (see what I did there?). Sometimes giving up might feel like a failure, but it might also be the best decision for whatever it is you’re pursuing. It might not be the right time, or it might be projecting you towards what you’re meant to do/discover. Whatever it may be, giving up is not so bad, so long as you keep trying and never stop.

Leave a Reply

%d bloggers like this:
search previous next tag category expand menu location phone mail time cart zoom edit close